Building brands, businesses and growth strategies
at the intersection of AI, technology and human experience.
Profile
Hello and welcome!
I'm Vijay Verghis, and I'm delighted to make this connection with you!
Vijay Verghis has over two decades of digital consulting expertise, fostering technology industry growth through leadership and impactful contributions. His journey has taken him across the globe, collaborating with clients worldwide to shape the landscape.
Vijay, an experienced strategy leader, utilizes his wealth of expertise to spearhead experience and marketing strategies across various industry groups. With a broad influence spanning North America, EMEA, and APAC, his impact encompasses consumer life sciences, healthcare, products, and technology sectors.
With a professional background encompassing QualityAI, LTM, HubraDigital, Cognizant, AffintyX, Ogilvy, Tranquilmoney, and Dell, Vijay's journey began in Chennai and traversed New York and Dubai before anchoring in Pune, India.
His initiatives focus on enhancing holistic client experiences across four pivotal streams:
Journal
My Thoughts
Recent writing - browse by theme or search any title and content.
Cybersecurity Is Now a Boardroom Issue, Not an IT Issue
Why business leaders need to take a closer look at the risks, the decisions and the responsibility that come with protecting an organisation. For…
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What I Got Wrong About Leadership?
For a long time, I thought leadership meant having the answers. If you were the leader in the room, you were expected to know…
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The CMO’s New Mandate: Driving Growth
For years, the CMO was largely seen as the custodian of the brand. The person responsible for how the company looked, sounded and showed…
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AI Isn’t a Technology Strategy. It’s a Business Strategy.
Are we actually building an AI strategy, or just bolting AI onto the technology strategy we already had? Those aren't the same thing and mistaking one for the other is where most companies go wrong.
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Key traits of high performing teams
With 24 years of experience in small and large corporations and startups, I have transitioned from a beginner to a leader. Throughout this journey,…
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Consistent Messaging across platforms for Strong Brand Recognition
In today’s digital age, brands interact with audiences through various channels—social media, websites, email marketing, and more. While this broad reach is essential, it…
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